India rama PMI chuan ram chhungah Track & Trace (T&T) hmalakna thar a tlangzarh a, Dan loa Zuk leh hmuam sumdawnna leh tawlhrukna tihtawp na tur a ni
Track & Trace technology lo chhuahna hian dan loa cigarette leh zuk leh hmuam thil dang hralhna tihtawp kawngah hun lo la awm tura hmalakna tur a ni
Philip Morris International Inc. (PMI) India affiliate, IPM India chuan nimin khan India-in pack-level Track and Trace (T&T) a kalpui chu a fak hle a, hei hi zuk leh hmuam dan loa sumdawnna dodalna tur a nih thu leh uluk zawka hemi dona kawnga venhimna tihchangtlunna kawnga hmalakna lian tak a nih thu a sawi. Central Goods and Services Tax (CGST) Act Section 148A hnuaia pawm, he hmalakna hian sum lakluh humhalhna tur, dan khauh zawka kalpui a, India rama zuk leh hmuam dawmdawnna langtlang leh ngialnghet zawk thlenna tura hmalakna huaisen tak a ni. Cigarette pack atanga tan in sorkar chuan zuk leh hmuam dan loa sumdawnna tihtawp nan hetianga hmalakna hi a ruahman a ni. He hmalakna ah hian Unique Identification Markings a dah tel thei a, hei hian enforcement agency-te chu chhiah pekna thil leh dan loa thil siamte chu awlsam takin a thliar hrang thei dawn a ni—hralh chhawn, insumdawn tawnna leh a hmuna hmalakna hrang hranga enkawlna tihchak a ni ang. T&T mechanism ruahman hi thil tangkai tak, tunlai zawk, thiamna hrang hrang nena dinna tur lungphum pawimawh tak a ni bawk ang.
Sawmdawnna hrang hranga hnathawhna neiin, PMI hian khawvela T&T system hmasawn ber ber thenkhat atanga thiam thil thuk tak, hmantlak tak a rawn keng tel a, hei hi khawvel puma market 140+-ah a duhthusamin a kalpui a ni. European Union-ah chuan PMI hi Tobacco Products Directive hnuaiah kalpui a ni a, pack tin hi digital-a tagged niin sumdawnna inthlawp tawnna kaltlangin enkawl a ni. Hetiang system hi UK, Russia, Jordan, Gulf Cooperation Council (GCC)-ah pawh hlawhtling takin hman a ni tawh a, PMI hian ram thuneitute nen thawkdunin uluk takin hma a la dawn a, Sawmdawnna hmun zawng zawngah chuan a rah chhuah chu a inmil vek a, dan zawmna tha zawk, leh dan loa sumdawnna tihtlem theih dan tura hmalakna a ni. T&T hmachhawp khauh tak neih a tul thu sawiin, Navaneel Kar, Managing Director, IPM India chuan, “Ngaihtuah chiang taka kalpui a nih chuan India’s T&T ruahmanna hian dan loa zuk leh hmuam sumdawnna dona chu a siam thar thei a ni—mipui rinna tihpun, sorkar sum lakluh tihchak, leh tunlai khawvel ban phak tura sumdawnna leh himna tluantling neih te hi a ni.”
India-in zuk leh hmuam hralhna dan loa sumdawnna dona kawnga dan a zam tur pawm a tumna hi international standard nen pawh a inmil hle a. T&T hi WHO Framework Convention on Tobacco Control (FCTC) Article 15 leh 2014 Protocol to Eliminate Illicit Trade in Tobacco Products hnuaia hmalakna a ni. Khawvela zuk leh hmuam sumdawnna lian ber pawl leh a lakluhna kawng pawimawh tak a nih angin India hruaitute hian khawvel pum huapa midang te hriat thiama hmalakna tha zawk leh venhima dik zawk lam hawiin hmalak a ni. T&T system ruahmante kalpui hian thawhhona tha tak a siam thei dawn a, thil thar siamna leh hmalakna tihchangtlun a awlsam tur a ni a, chubakah mimal sumdawnna leh pawl sumdawng lian te leh an thawhpui hrang hrangte he hmalakna hian dik zawkin a huam dawn a ni.
